local produce

New & improved baskets of fresh local produce

New & improved baskets of fresh local produce

By the Seasonal Roots Veggie Fairy Team:

When our online farmers market opens this weekend, our new updated basket options will make their debut. It’s part of our never-ending effort to better support local farmers while helping local families eat better, live better!

The first thing you’ll notice are new names for the baskets. The new names make it easier to figure out which one is the best fit for the way you eat. As Goldilocks would say, one of them will be juuuuust right.

EASY BASKET: This is the smallest basket, offering 5 choices for $22.50. It’s an easy choice if you don’t want to commit to too much food. It’s easy to complete only five choices, and easy to use them up if you’re a household of one or two people or don’t cook much.

FAMILY BASKET: This is the middle-sized basket, offering 8 choices for $34 just like the old medium basket. It’s perfect for a family of four that eats at home several nights a week. It’s also a good option for smaller vegetarian households.

VEGGIE LOVER BASKET: The biggest basket offers 11 choices for $38.50. This is the one for you if your family is bigger, or eats in all the time, or if you just love your veggies – like the name says!

So why make these changes? Like we said, we’re always working to better support local farmers while we help local families eat better. The new baskets are designed to help us all eat more fresh local produce. That’s better for farmers because vegetables and fruits are the foundation of family farming. They’re also the foundation of a healthy diet. So it’s good for our farmers AND good for us — especially since our local fruits and veggies are super fresh and sustainably grown, making them more nutritious and delicious.

As always, you can still pick a different basket size each week, customize what’s in your basket, and order Extras as well. Or you can leave it on automatic default, sit back, and watch the veggies roll in.

To make the update easy on you, your current basket will automatically update to a new basket. The current Small Basket will become an EASY BASKET. The Medium Basket will become a FAMILY BASKET. And the Large Basket will become a VEGGIE LOVER BASKET. If you’re happy with your default, you don’t have to do a thing.

If you want to change you default basket, you an still change it just like before. Here’s how to do it:
1. Log into your account at SeasonalRoots.com.
2. You’ll see a purple icon in the upper righthand corner. Hover over the icon and select “Delivery Preferences”.
3. At the top, click on the “Delivery Preferences” tab and then make your selection.

One thing won’t change at all: Every basket will still be filled with the freshest, most nutritious and flavorful local produce you can buy!

ABOUT SEASONAL ROOTS

Since 2011, Seasonal Roots’ online farmers market has connected Virginia families with local family farmers who use sustainable, humane practices. Our veggie fairies – mostly moms who believe in living better through scrumptious, healthy eating, being kind to animals, protecting the environment, and spreading joy – home-deliver freshly harvested produce, eggs, grassfed dairy and meat, plus artisan fare. We empower our members to eat better and live better with more nutritious, flavorful food that’s good for us and good for the planet. More info at seasonalroots.com.